List of Publications in the year 2024


<< List of Research Books Published - 2023
List of Research Books Published - 2024
List of Research Books Published - 2024
SI. No: Name of the Books Name of the Presenter ISBN Document Link
1 Prospects and Challenges of Commerce Ch: Relationship between Misleading Advertisements and Consumer Confidence in a brand: A Study with Reference to Cosmetic Products Bindhu T. 978-93-92746-49-9 View
2 Prospects and Challenges of Commerce Ch: Central Bank Digital Currency - A Game Changer? - A Concept Paper Dr. Vineetha A. S. 978-93-92746-49-9 View
3 Prospects and Challenges of Commerce Ch: A Study on the Impact of Word of Mouth and Electronic Word of Mouth on Consumer Purchase Intention with Special Reference to Palakkad District Vidya K. 978-93-92746-49-9 View